Pemaquid presents on Facebook @ MESDA techMAINE
Facebook apps continue to take the online marketing world by storm. For the uninitiated, a Facebook app is kinda like a widget that FB members can add to their profiles.
Pemaquid has several under development now. We’re the first Web design company in Maine (and so far, still the only one, though competitors are starting to get a little jealous) to have developed 3rd-party Facebook apps.
A good example of an app is Portland Diner (you’ve got to be logged into Facebook to see it, though there is a stand-alone site).
Why is this so important to marketers? One word: eyeballs.
Some of these FB apps have millions of members using them, so they become attractive advertising vehicles. Of course, you have to position things carefully so that the advertising message doesn’t cause the user experience to be a drag.
I’m going to be giving a presentation on Facebook apps at the MESDA techMAINE Annual Conference tomorrow. If you’re curious to learn the basic ins and outs come on down and check it out.
