MaineToday’s new look

MaineToday.com launched a new look last Wednesday - kudos to designer Wendy Clark and company! Very Web 2.0-y (gradients…speech bubbles rollovers…fades…signature mid-blue color for link text…)

There’s a lot of information there w/o getting too busy. Five good-sized images rotate through the marquee space and I especially like the calendar layout (”next seven days”) that will take you to that day’s events w/just one click (rollover gives you a speech bubble w/a featured event w/zero clicks).

One thing that threw me for a bit: it’s not obvious where you click to go to the Portland Press Herald or other newspaper sites in their group. For some reason my eye wasn’t immediately drawn to the “Hey, this look is different!” heading and the newspaper logos there (a little banner-blindness?). I finally did notice the links in the footer of the page.

All in all a great look as MaineToday positions itself as more of a social network user experience.

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